With over 14 years of experience as an entrepreneur, content creator, and marketing manager, Salina Siu brings a versatile skill set for marketing, website management, graphic design, copywriting, social media, content creation, project management, event planning, and more.
Born and raised in Vancouver, BC 🍁, Salina graduated with a Bachelors in Business Administration in marketing and entrepreneurship with a minor in publishing from Simon Fraser University (SFU).
Early in her career, she embraced YouTube, building a community of over 110k subscribers and amassing 21 million views. Driven by her passion for education and empowerment, Salina founded and organized OMG Social Media Conference. Her career includes roles at Invoke Media, SAP, and seven years at Vancouver Coastal Health (VCH). Most recently, she is the marketing manager at Image Engine VFX, where she works on high-profile visual effects projects.
marketing • websites • graphic design • social media • copywriting • newsletters
Work experience
Image Engine VFX – Overseeing marketing for a world-class visual effects studio, working with clients such as Netflix, Disney, Lucasfilm, Marvel, Sony, and Paramount+.
Vancouver Coastal Health – Managed content and information architecture for VCH.ca, overseeing 2,400+ pages and 1,500+ documents. The site receives 6.7 million annual visits and supports health services for 25% of BC’s population. Also managed the intranet portal, separate program sites, and 2 major website redesigns and migrations.
IABC/BC – Managed the website for the communications professionals organization in BC.
Futurethink – Marketing Manager for an innovation training company in New York City, where I redesigned the website and marketing materials.
Awards
YouTube Silver Creator Award for reaching over 110,000 subscribers and 21 million views.
Top 7 finalist for “Best Student Video Channel” in the 2013 Social Media Awards.
Top 25 finalist for Chief Funster out of 600,000 global applicants in Tourism Australia’s ‘Best Jobs in the World’ competition.
IABC Gold Quill Award for Employee Engagement (2017) and IABC Silver Award of Excellence for Employee Engagement (2017) for the VCH 15th Anniversary campaign we created to honor our long-term employees.
IAP2 Canada Core Values Award (2021) for our approach to public engagement during our VCH.ca website redesign project.
AIESEC Canada Communications Excellence Award 2011 – As VP Communications for AIESEC SFU, my leadership was awarded best chapter nationally.
Conference planning
OMG Social Media Conference – As co-founder, I created and organized a social media conference, attracting over 200 attendees in 2012 and 2013, which resulted in 47 press articles written about the event. I managed logistics, venue selection, finances, sponsorships, branding, website design, team recruitment, speaker outreach, marketing, and more. The conference featured speakers from major brands like Hootsuite, lululemon, Whole Foods, and the Vancouver Canucks.
AIESEC Coastal Conference – In 2010, I led logistics and marketing for a 2-day student conference for Western Canada, managing delegate and sponsorship packages, marketing materials (including PowerPoints, handouts, signage, and merchandise). The event hosted over 150 delegates from 8 universities, offering training, workshops, leadership development, and networking opportunities.
How it started
I started Sae Marketing to work with clients who share my enthusiasm for effective marketing. I wanted to offer businesses a personal touch, direct access, and the chance to collaborate with a marketing professional who is genuinely invested in their success.
Over the years, I’ve worked with businesses of all sizes from startups to big brands helping to bring their ideas to life through thoughtful design and marketing strategy.
My mission
I’m on a mission to help businesses reach their full potential, build strong brands, and achieve remarkable outcomes. My passion lies in seamlessly blending creativity with strategic thinking and always challenging the status quo to find more efficient and effective solutions.
I believe that great marketing should be both intentional and impactful—bringing clarity, creativity, and results.
Outside of work
You’ll always find me trying new restaurants and cocktail bars. I spend a lot of time doing aerial yoga, going to the gym, socializing with friends, and attending events, conferences, and workshops. I love creative hobbies such as painting, drawing, photography, scrapbooking, clay, pottery, and more!
My Services
Creative solutions, tailored to you
Find out how I can elevate your brand for websites, graphic design, and creative marketing. Let’s work together to create marketing materials that truly represents your brand and resonates with your audience.